Recently, it was announced that Zomato, India’s leading restaurant aggregator, had changed its name to Eternal. According to official information shared on Thursday, the company's board approved the change.
"Our board has approved this change today and I request our shareholders to also support this change. If and when it is approved, our corporate website will transition from zomato.com to eternal.com. We will also change our stock ticker," Zomato Founder Deepinder Goyal wrote in a letter to shareholders.
Immediately after the announcement, many started speculating that it was a complete rebranding of the Zomato app itself.
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Zomato clarifies app will remain same
However, Goyal’s company has clarified on X (formerly Twitter) that the food delivery business Zomato will remain the same, along with the app.
"Guys eternal is the parent company - the app will remain Zomato," the company clarified in a recent post.
Goyal stated that Eternal will comprise four major businesses as of now - Zomato, Blinkit, District, and Hyperpure.
"When we acquired Blinkit, we started using "Eternal" (instead of Zomato) internally to distinguish between the company and the brand/app. We also thought that we would publicly rename the company to Eternal, the day something beyond Zomato became a significant driver of our future. Today, with Blinkit, I feel we are there. We would like to rename Zomato Ltd, the company (not the brand/app), to Eternal Ltd," Goyal elaborated.
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