The leading Indian restaurant aggregator Zomato has officially launched its in-app quick food delivery service, Zomato Quick, in multiple cities.
What is Zomato Quick?
The newly introduced service allows users to get ordered food delivered to their doorsteps in approximately 15 minutes. Currently, it offers fast food and instant meals, including snacks, desserts, and beverages.
For the service, Zomato will provide a dedicated fleet of delivery partners.
“For our recently launched quick delivery feature, we are enabling restaurants listed on Zomato to offer <15-minute delivery by curating their menu items and providing a dedicated delivery fleet," a Zomato spokesperson said. [Source: Business Standard]
The instant food delivery service is now available in select locations, which will be scaled over time.
Zomato’s new service comes shortly after Blinkit launched Bistro, a separate app for delivering food, juices, snacks, and meals, in 10 minutes.
Already the other player in the quick commerce space, Swiggy has a similar 10-minute food delivery service, Swiggy Bolt.
Zepto is already leading the quick commerce ecosystem with its standalone offering, Zepto Cafe. Zepto CEO Aadit Palicha shared in a recent post on social media platform X that Zepto Cafe had completed over 50,000 orders a day within just a month of rolling out.
Incidentally, Zomato has a 'Zomato Everyday' service for delivering quick food to customers. Earlier, ‘Zomato Instant’ was also introduced which failed and was shut down within the year of its launch.
Also read: ‘Absolutely Not Okay’: Restaurant Body NRAI Threatens Zomato, Swiggy for Private-Label Food Delivery (startuppedia.in)