Kriti Sanon’s skincare brand HYPHEN has crossed a revenue of Rs 400 Cr. In just two years, she has formed a loyal customer base boasting a 60% repeat rate.
Discover how Dot & Key grew from a bootstrapped side hustle to a ₹198 crore skincare brand. Learn about their founders, product innovation, Nykaa acquisition, and strategies that disrupted India’s beauty market.
Founded in 2023, Alara is a Gujarat-based natural skincare and haircare D2C brand that uses Okra (ladyfinger) as its hero ingredient. It offers a blend of nature and science in the form of products like Okra Gel, Okra Face Wash, and Okra Gel Shampoo.
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