ZOFF Foods partners with Reliance Retail to launch ready-to-cook ‘Quick Homestyle Food’ range

ZOFF Foods, a Raipur-based whole spice brand, has partnered with Reliance Retail to roll out its new ‘Quick Homestyle Food’ range.

With the new product range, ZOFF Foods is making an entry into the Ready-to-Cook (RTC) food space to meet growing demands. 

The ‘Quick Homestyle Food’ range includes:

• 5-Minute Gravies (Rs 150): Available in four variants — Paneer Gravy, Magic Mix Gravy (vegetarian), Chicken Gravy, and Mutton Gravy.

• 1-Minute Marinades (Rs 75): Offered in Paneer Tikka (vegetarian), Chicken Chettinad, Fish Fry, and Tandoori Chicken variants.

Founders speak

Akash Agrawalla, Co-founder, ZOFF Foods, said, “Indian kitchens are rooted in tradition and flavour. With our new RTC offerings, we aim to simplify the cooking experience while preserving authentic taste. Our partnership with Reliance Retail will help us reach 400+ stores by July 2025, making these products widely accessible.”

Ashish Agrawal, Co-founder, added, “Our journey from whole spices to RTC meals reflects our mission to bring purity and innovation together. We’re creating a clean-label food range that aligns with the evolving lifestyles of Indian consumers.”

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About ZOFF Foods

The Raipur-based food and beverages company was founded by the “spice brothers”, Akash and Ashish, in 2018.

ZOFF Foods has quickly become one of India’s leading spice brands, offering a wide range of products including whole spices, powdered spices, blended spices, dry fruits, 5-minute gravy and marinade mix.

Its products are available on major e-commerce sites and in over 10,000 retail stores across India.

The spice startup has seen impressive growth, with revenue rising from ₹80 crore in 2023 to ₹250 crore in 2024. Their focus on quality and innovation helped the brand gain attention on Shark Tank India Season 2, where they secured funding from JM Financials. 

The new ‘Quick Homestyle Food’ range will be available on ZOFF’s website, e-commerce, and quick commerce platforms by the end of the month. Free from preservatives and additives, the new Quick Homestyle Food range is tailored to meet the needs of the modern Indian household.

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