EaseMyTrip’s Co-Founder Commits ₹ 1 Cr To Finding Bengaluru’s Choke Points & Solving Traffic Problem With Google Maps & AI

Almost everyone who lives and works in the city of Bengaluru says “traffic” with a tired smile.

It is one of the struggles that people have almost become accustomed to and accepted as part of the city.

For Prashant Pitti, the co-founder of EaseMyTrip, last Saturday night turned out to be a travel headache.

In a recent LinkedIn post, he stated that it took him 2 hours 15 minutes to cover 11 kilometres in the city's traffic.

The entrepreneur has, however, suggested a solution. He aims to commit Rs 1 crore to a project that finds Bengaluru choke-points with the use of Google Maps and Artificial Intelligence.

THE PROBLEM

In his LinkedIn post, the EaseMyTrip co-founder wrote, “11 km → 2:15 hours in Bangalore Traffic on Saturday late night!”

“I was stuck at one choke-point at ORR, where I spent 100 mins struggling to understand why there is no traffic-light or cop here!” he added.

However, Prashant Pitti immediately clarified that he didn't want to participate in just ranting or spinning humour about the situation.

In his words, “I WANT TO FIX IT.”

THE SOLUTION: GOOGLE DATA & SATELLITE IMAGERY

As a solution to the problem of choke points in Bengaluru, Prashant stated that as recently as April 2025, Google Maps began sharing Road Management Insights.

He wrote, “It's a city-level data in Big Query format.”

According to the EaseMyTrip co-founder, Google data and satellite imagery can be used to prepare a list of all the choke points in the city as well as their exact timings. This will enable the traffic department to work on these specific areas.

Clearly stating that he is ready to spend Rs 2 crore on this project, Prashant wrote that he would fund one to two senior ML/AI engineers and provide a budget for using Google Maps API calls, Satellite Imagery, GPUs, field pilots, etc. 

He also added that he would “make it open-source, so other cities can also use it.”

Prashant Pitti said that he would start this project once the Bengaluru Traffic Police (BTP) or the Bruhat Bengaluru Mahanagara Palike (BBMP) opened their raw feeds or API access.

As per Prashant, they must also name “a team committed to acting on the insights we generate.”

DID THE BENGALURU TRAFFIC POLICE RESPOND?

Prashant concluded the post by asking people to amplify it and wrote, “Bangalore is India's tech future; and people making it happen deserve MUCH better.”

While his post went viral on LinkedIn as well as X (formerly Twitter), and people supported him, he has not yet received any response from the city’s traffic department.

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