Zomato’s recent annual report on customer insights revealed some shocking details. On New Year's Eve, 4,940 people searched for a "girlfriend" on the quick commerce platform. Interestingly, 40 individuals went so far as to search for a ‘“dulhan” (bride) on Zomato.
However, responding to CNBC TV18 journalist Shirin Bhan’s post on X (formerly Twitter), one individual offered a probable explanation for this behavior.
Netizens react
An X user, Mustafa Khundmiri explained, “People are not as stupid as they are being shown to be." Sharing a screenshot in his post he showed the names of two restaurants. One of these restaurants is Girlfriend Food Court, located in Ameerpet, Hyderabad. The second restaurant called Girlfriend Arabian Mandi Restaurant is also in Hyderabad.
Many X users responded with humorous comments on this post.
One individual wrote, “This can only happen in India."
Another user remarked, “Zomato has a chance to step into the field of matrimony as well. Quick Match Wedding."
Another person said, “I am excited to know how many people ordered these."
This New Year’s Eve had a record demand for quick commerce firms, food delivery platforms, and other consumer internet companies. The CEOs of Blinkit, Swiggy Instamart, and Zepto took to X to share notable consumer trends and unprecedented order volumes.
Also read: “I See Aspiring Entrepreneurs Often Wasting Time Consuming Content”: Kunal Shah (startuppedia.in)