Shaadi.com CEO Asks Zepto's 22-year-old CEO If He Is Looking for Bride

A brand collaboration between Shaadi.com and Zepto this wedding season is going viral on social media, sparking interest and engagement among users. The banter started with a creative hoarding featuring ads for both Shaadi.com and Zepto, leading to a fun interaction between the founders of the two popular platforms.

In the digital age, social media platforms have become a playground for brands to promote and engage with clients or any other brands The recent exchange between Shaadi.com's Anupam Mittal and Zepto's 22-year-old CEO Aadit Palicha is a perfect example of how brands can leverage trending topics to create buzz and generate excitement among their audiences.

The Beginning of the Banter

It all began with a photo of a hoarding that featured ads for Shaadi.com, Zepto, and the popular wedding wear brand Manyavar. The Zepto ad cleverly promoted their quick-commerce platform's service of delivering ethnic wear in just 10 minutes, with the text "Manyavar chahiye? (Want Manyavar?)". On the other side, Shaadi.com's creative response read "Var chahiye? (Want a groom)? Will take more than 10 minutes," adding a humorous touch to the ad.

Anupam Mittal’s Playful Proposal

Amidst the buzz surrounding the hoarding photo, Anupam Mittal, the founder and CEO of Shaadi.com, took to LinkedIn to engage in a playful banter with Zepto's young CEO Aadit Palicha. Mittal jokingly tagged Palicha and asked, "Vadhu chahiye (Want a bride)?" The witty exchange quickly grabbed the attention of netizens, showcasing the fun and light-hearted side of the two entrepreneurs.

Aadit Palicha’s Lighthearted Response

In response to Mittal's playful invite, Aadit Palicha humorously stated that he was already married to his company. Mittal, continuing the banter, teased Palicha on his decision, asking him why he was inviting trouble. Palicha, in a comical tone, suggested taking the conversation offline as his mother was also on LinkedIn, adding a touch of humor to the exchange.

About the Zepto Co-founder 

The 22-year-old co-founder of Zepto has a net worth of ₹4,300 crore. Aadit Palicha has quickly risen to become one of the youngest and most successful entrepreneurs in the country. 

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