Adil Qadri has finally received the funding amount from Vineeta Singh and it has been credited in the brand's account. Adil Qadri achieved nationwide fame when his episode on Shark Tank India Season 3 quickly went viral for all the right reasons.
THE BEGINNING
Adil Qadri dropped out of school while he was merely in 5th grade. He had a severe asthma problem and it kept interfering with his academic life.
Even though he left formal education, Adil tried his hands at everything. After working in a small mobile repairing shop, Adil Qadri undertook an online SEO course. It intrigued him so much that he launched a website and began monetizing it with AdSense.
Later, he began selling clothes and accessories online - and even worked in the dropshipping realm to sell products in the United States.
Next up was launching a brand around Muslim fashion - but Adil yearned for something bigger that served everyone, regardless of their gender or religion.
Finally, inspired by his father and grandfather, Adil Qadri started a D2C perfume and attar brand bearing his own name.
This was the launch of Adil Qadri.
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SUCCESS AGAINST ALL ODDS
By 2024, Adil Qadri not only leads in online platforms but has also established over 27 brick-and-mortar stores in cities such as Andheri, Rajkot, Bhavnagar, Baroda, Surat, and even Dubai.
Talking to Startup Pedia, Adil mentions, “All our ingredients are superior in quality and safe on the skin. The reason our fragrances last so long is because we use high-quality perfume oils instead of cheaper materials.”
PROFITABLE D2C BRAND
During Shark Tank India and the days following it, there was a narrative that the D2C brand was making losses. But that was actually incomplete information.
On deeper conversation with Adil Qadri, Startup Pedia uncovered that the brand was dealing with seasonal fluctuations at that time.
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Adil said, “We also had some inventory problems. But of course, the festive season following later on compensated for everything and we closed the year profitably.”
It would be safe to say that Adil Qadri, as a brand, has never closed any financial year on losses.
Adil Qadri said, “The funding money has been credited in our account now. On Shark Tank India, we initially secured a deal with Vineeta Singh for Rs 1 crore in exchange for 1% equity. However, after the show, we renegotiated and reduced the funding to Rs 50 lakhs for 0.5% equity.”
He added, “I am very grateful to her. Looking forward to getting guided by her expertise.”
The D2C brand ended FY24 with an impressive revenue of Rs 80 crore and a net profit of Rs 70 lakhs.
Handling nearly 4,500 orders daily across platforms like Amazon, Blinkit, Flipkart, and its own website, Adil Qadri has consistently remained profitable.
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