A Jaipur-based brand called Dore® is emerging as a remarkable Rakhi brand inspired by a journey of timeless craftsmanship and sentiments.
The founders at HyperFoods aimed to establish deep emotional connections between their customers and the joyous celebrations of Raksha Bandhan they partake in.
In their quest to create something extraordinary, they found inspiration in the enchanting city of Jaipur, where they connected with a highly talented designer.
This visionary artist, a cherished old friend recognized for their unwavering passion for artwork and jewellery design, became an indispensable collaborator as the founders shared their ambitious vision for a new venture.
Thus, an exquisite idea took root—an aspiration to craft Rakhi’s of unparalleled beauty, meticulously weaving each thread with the rich tapestry of Royal Rajasthani culture. In 2023, Piyush Tehran, Manvendra Singh, and Rishabh Bhadauria, the trailblazers behind Hyperfoods, embarked on a mission to build a brand that would evoke the deepest emotions—Dore®.
One of the highlights of the Dore® collection is its exceptional range of silver Rakhi’s, which radiate elegance and charm.
To bring these exquisite creations to life, Dore® collaborated with skilled artisans from various regions of India.
Drawing upon their expertise, the collection showcases the artistry of Filigree’s work, the mesmerizing allure of Bidri art from Karnataka, and the intricate beauty of Tarakasi from Cuttack. Each design within this collection is meticulously crafted, reflecting a timeless grace and sophistication that is bound to captivate hearts and leave an indelible impression.
Rakhi’s adorned with Mandana Art breathe life into these sacred threads with their intricate patterns and vibrant colours. Each stroke symbolizes prosperity and ushers in auspiciousness, creating a tangible connection to the blessings that surround this joyous occasion.
As the eyes behold Tanjore Artworks, adorned with the opulence of gold foil and precious stones, a regal charm is bestowed upon the Rakhis. The richness and allure of these elements captivate all who are fortunate enough to witness their splendor.
Madhubani Painting, an exuberant folk-art form, brings a burst of joy and celebration to the Rakhis. Its motifs intricately weave together elements of nature, love, and togetherness, creating a radiant beauty that enchants brothers and sisters alike.
Kalamkari Work, a mesmerizing display of delicate hand-painted designs, breathes life into the Rakhi’s, infusing them with the essence of ancient mythology and folklore.
Phad Painting, with its vivid colours and meticulous brushstrokes, captures the essence of valour and heroism within the realm of Rakhis. These artistic creations narrate tales of eternal strength and protection, serving as a poignant reminder of the unbreakable bond between brothers.
By infusing these artistic expressions into Rakhi’s, Hyperfoods’ Dore® brand ensures that the celebration of Raksha Bandhan becomes a vibrant tapestry of culture, art, and emotions, offering a profound and memorable experience for all involved.
B2B Opportunity and Offering
Beyond the captivating beauty of Dore®, there is a remarkable opportunity for retailers and business owners to stock their shelves with these extraordinary Rakhi’s.
Dore® offers a perfect blend of premium quality, captivating designs, and a profound emotional connection, making it an irresistible choice for retailers seeking to provide their customers with something truly special. By partnering with Dore®, retailers can tap into the growing demand for unique, handcrafted Rakhi’s and offer their customers a product that embodies tradition, art, and love.
With Dore® as part of their inventory, retailers can elevate their offerings and cater to a discerning customer base who appreciates the value of heartfelt and meaningful gifts. The exclusivity and exquisite craftsmanship of Dore® rakhis provide a distinct competitive edge, allowing retailers to stand out in the market and foster long-term customer loyalty.
Partner with Dore® and embark on a journey of heartfelt connections and business success.
Mobile website – https://therawfruit.com/collections/rakhi-for-brother-collection