How to Start a Food Brand from Scratch and Generate Revenue in Crores

Love & CheeseCake founder

Founder of Love & Cheesecake - Ruchyeta Bhatia

Date: 23rd & 24th Dec, 2023

Time: 12:00 PM - 1:30 PM

Live Workshop With Q&A

Who is this workshop for?

Aspiring Entrepreneurs: looking to turn your passion for F&B into a business.

Business Owners: Owners considering diversification into the F&B industry.

Chefs and bakers wanting to expand their career into business.

Food Bloggers and Critics: F&B enthusiasts interested in creating their own brand.

Students seeking practical learning, industry exposure, networking opportunities, and career guidance in the F&B sector.

Know Your Instructor!

Founder of Love & CheeseCake - Ruchyeta Bhatia

I am Ruchyeta Bhatia, the Co-Founder and CEO of Brewworks Private Limited, which runs 3 F&B brands in Mumbai – Love and Cheesecake – dessert cafes, Poetry – all-day dining cafe and Sesami – Asian Kitchen + Bar.

  • A Mumbai native with a background in Economics.

  • Started professional career in Marketing at Nielsen.

  • Founded the successful Paintball Club in Lonavala.

  • Started Brewworks Pvt. Ltd. in 2012, running across 18 Mumbai outposts.

  • We expanded to Delhi, opening our first outpost in February 2022.

  • Personal Life: Became a mother during the pandemic, balancing family and work.

What You Will Learn During This Workshop?

Day 1: Laying the Groundwork

  • Identifying your target audience.
  • Analyzing current market trends.
  • Studying successful F&B (Food & Beverages) brands.
  • Defining your brand’s mission and vision.
  • Creating a unique selling proposition (USP).
  • Designing a memorable brand identity.
  • Recipe formulation and testing.
  • Packaging and presentation.
  • Health and safety considerations.

Day 2: Launching and Growing Your Brand

  • Developing a business model.
  • Financial planning and funding.
  • Legalities and licensing.
  • Building a marketing strategy.
  • Pricing and distribution channels
  • Sales forecasting and growth strategies
  • Delivering excellent customer service
  • Implementing loyalty programs
  • Utilizing feedback for continuous improvement

By the end of this workshop, you will be able to

Identify Market Opportunities: Spot potential opportunities in the F&B market.

Create a Product Line: Design a product line that aligns with your brand and market needs.

Implement Marketing and Sales Strategies: Master the execution of effective strategies.

Develop a Brand Concept: Craft a unique brand concept.

Formulate a Business Plan: Create a comprehensive business plan for your F&B brand.

Additional benefits

Live Q&A with Ruchyeta Bhatia

Session HandOuts & Materials

Recordings of the sessions

Opportunity to network with like-minded people

Join & leverage the Food & Beverage Brand Community

Career Advancement: Enhance your resume and career prospects in the F&B industry.

Real-World Case Studies: Learn from the successes and failures of existing brands.

Mentorship: Gain insights from experienced professionals in the F&B industry.

Our Instructor has been featured in

Register yourself & take the first step towards your entrepreneurial journey.

FAQs (Frequently Asked Questions)

The workshop is happening online on 23rd and 24th of Dec, from 12:00 PM – 1:30 PM.

No, we are not offering refund. We advice you to go through the workshop details thoroughly and then proceed with the payment.

In that case, please drop a message on our WhatsApp number 62042 11419 along with a screenshot of your payment and your name

We will share the joining link over the registered mail and in the WhatsApp group. We advise you to provide the correct email address and keep checking the mail.

Yes, Once the workshop is over, we will share the recorded session with you.

Limited seats

Grab your spot, quickly!

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