How to start a Clothing startup from scratch & generate revenue in Crores?

Founders of HouseOfKalaKari

Founder of House Of Chikankari- Aakriti Rawal

29th & 30th July, 2023

12:00 PM - 1:30 PM

Live Workshop With Q&A

Who is this workshop for?

Anyone interested in learning about building a brand

D2C brand founders

College Students & Budding Entrepreneurs

Corporate Employees and Freelancers

Know Your Instructor!

Aakriti-Founder-House-Of-ChikanKAri

Founder of House Of ChikanKari - Aakriti Rawal

What You Will Learn During This Workshop?

Day-1

  • Identify the market you are going to cater
  • Is it athleisure, casual, ethnic, bridal, etc.?
  • Evaluate the market, understand customer needs, know your competitors (and check for gaps that you can potentially fill)
  • Understand current market trends.
  • Build an impactful marketing strategy
  • What to do if you are short on funds for advertising and cannot raise funds
  • Conduct market research to gauge buying patterns of your target market& analyse your competitors
  • Where & how to find early team members
  • Identifying and assigning roles
  • Ensure your vision is shared by everyone you hire
  • Holding regular training activities that set the direction and culture

Day-2

  • Identifying the source of your raw material
  • On-boarding a manufacturing partner for raw material
  • Finding artisans locally
  • Identifying distribution channels
  • Strategise & divide focus between direct sales, retailers, wholesalers, resellers, etc.
  • Make direct sales work for you
  • Focus on market coverage
  • Design a user-friendly website and app
  • Have a Customer Relationship Management model in place
  • Measure your customer retention rate and strategise accordingly
  • Maintain key priority to maintain customer trust
  • Actively seek customer feedback and suggestions through surveys,
    forms, ratings, etc.

By the end of this workshop, you will be able to understand

How to build a proper business plan (an MVP)

How to convince investors for your brand.

How to build a successful brand in a fashion market.

How to do market research and understand the needs of your customers.

How to make a dent in the Global platform with Local products.

Additional benefits

Live Q&A with Aakriti Rawal

Recordings of the sessions

Session HandOuts & Materials

Opportunity to network with like-minded people

Our Instructor has been featured in

Register yourself & take the first step towards your entrepreneurial journey.

FAQs (Frequently Asked Questions)

The workshop is happening online on 29th and 30th of July, from 12:00 PM – 1:30 PM.

No, we are not offering refund. We advice you to go through the workshop details thoroughly and then proceed with the payment.

In that case, please drop a message on our WhatsApp number 72503 56435 along with a screenshot of your payment and your name

We will share the joining link over the registered mail and in the WhatsApp group. We advise you to provide the correct email address and keep checking the mail.

Yes, Once the workshop is over, we will share the recorded session with you.

Limited seats

Grab your spot, quickly!

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